Las Vegas PRIDE

SUPPORT THE COMMUNITY & PROMOTE YOUR BUSINESS
As an annual program, sponsoring and advertising with Las Vegas PRIDE ensures your brand or message has impressions in the local LGBT+ market across all of our platforms, programs, and events. In-person events in 2023 are expected to surpass 50,000 individuals with additional touch-points and impressions throughout the year through marketing, advertising, events, and the Las Vegas PRIDE Magazine.

DISTRIBUTION & LONG SHELF-LIFE GET RESULTS
A full-color program guide will be distributed extensively one month prior to the event throughout Nevada in print, as well as digital format online. The PRIDE program has a shelf life! This means it delivers your advertising often, creating an excellent branding opportunity for your business. Additionally, it’s a souvenir that will remind an expected 10,000 attendees of your contribution and commitment to support the LGBT community. As research indicates, the LGBT community is loyal to those who support them!

BUILD CUSTOMER AWARENESS & LOYALTY
An overwhelming majority of LGBT+ individuals prefer to support brands and products that support their community.

THANK YOU!
We look forward to answering any of the questions you may have regarding potential sponsorship opportunities.

Phone
(866) 930-3336

Email
sponsors@lasvegaspride.org

Supporting Diversity is Good Business

11 MILLION
LGBT People are living in the U.S. – 88% of those are employed. (Gallup 2018)

3.72 TRILLION
Estimated spending power of LGBT consumer segment globallly. (Out in the World Report, 2016)

2X
LGBT adults are early adopters who spend twice as much for brand names, new appliances, and gadgets. (Neilson, 2015)

78%
LGBT adults and their families would switch to brands that are known to be LGBT-friendly. (CMI, 2018)

79%
Have made a conscious decision to make a purchase due to a company’s LGBTQ inclusive outreach, employment practices, or LGBTQ-supportive political stance. (Annual LGBTQ Community Survey 2020)

85%
Gays and Lesbians who would prefer to buy from companies that specifically market to the LGBT community.

4,000+
On an average day, more than 4,000 people visit the LasVegasPride.org website.

27,000+
More than 27,000 people actively follow Las Vegas PRIDE on Facebook.

Annual Sponsorships

The annual Las Vegas PRIDE sponsorship program is tax deductible and provides you with exposure and benefits across all Las Vegas PRIDE events and programs from your time of enrollment through the end of the calendar year. This program funds the PRIDE General Fund and produces all events and programs, including: Las Vegas PRIDE Parade, Las Vegas PRIDE Festival, Las Vegas PRIDE BINGO programs, Las Vegas PRIDE Magazine, and other projects undertaken by the Board.

As an annual sponsor, your donation will have a valuable and visible impact on the local community. All annual sponsorship levels share the following benefits for the calendar year from the time of activation:

  • Logo placement reflective of sponsor level and inclusion in level appropriate sponsor slides on LasVegasPRIDE.org.

  • Sponsor logo recognition in subsequent event marketing (where applicable) for the Las Vegas PRIDE Parade and Festival.

  • Sponsorship acknowledgement from Las Vegas PRIDE Festival Main Stage.

*Please Note: Only sponsor commitments made and paid in full by Sept. 1, 2022, carry guaranteed inclusion in applicable regional marketing. Red, Orange, Yellow and Green sponsorships must be comprised of a minimum of 50% cash. Presenting sponsorship is cash only.

$35,000+ (Cash)

  • Customized, exclusive benefits limited to one cash sponsor.

  • Presenting Sponsor recognition for Las Vegas PRIDE.

  • Presenting sponsor recognition added to Las Vegas PRIDE logo for the duration of the agreement.

  • Logo placement on applicable national/regional/local magazine advertisements, posters/banners, e-mail newsletters. (Sponsor to provide all artwork / logos)

  • Inclusion in Las Vegas PRIDE Magazine’s sponsor “Thank You” page.

  • Logo placement on sponsor page reflective of sponsor level and title slide on LasVegasPRIDE.org home page.

  • Opportunity to select your placement in the Las Vegas PRIDE Parade (requires additional purchase of parade entry).

  • Opportunity to select your placement in the Las Vegas PRIDE Festival (requires additional purchase of festival booth).

  • Presenting rights for the Las Vegas PRIDE Festival.

$20,000+

  • Presenting rights for the Las Vegas PRIDE Parade. (Available to first Red Level sponsor only. Subsequent sponsors will be offered additional available options.)

  • Opportunity to specify general placement preference (front, middle, back) for optional advertising upgrades in the Las Vegas PRIDE Magazine.

  • Opportunity to specify general placement preference in the Las Vegas PRIDE Parade (requires additional purchase of parade entry).

  • Opportunity to specify general placement preference in the Las Vegas PRIDE Festival (requires additional purchase of festival booth).

  • Premium reserved table at Las Vegas PRIDE BINGO events (by request).

$15,000+

  • Presenting rights for the Las Vegas PRIDE Festival Main Stage. (Available to first Orange Level sponsor only. Subsequent sponsors will be offered additional available options.)

  • Opportunity to select your placement (front, middle, back ) in the Las Vegas PRIDE Parade (requires additional purchase of parade entry).

  • Opportunity to select your general placement in the Las Vegas PRIDE Festival (requires additional purchase of festival booth).

  • Premium reserved table at Las Vegas PRIDE BINGO events (by request).

$10,000+

  • Presenting rights for the Las Vegas PRIDE Festival Food Court. (Available to first Yellow Level sponsor only. Subsequent sponsors will be offered additional available options.)

  • Opportunity to specify general placement preference (front, middle, back) for optional advertising upgrades in the Las Vegas PRIDE Magazine.

  • Opportunity to specify general placement preference in the Las Vegas PRIDE Parade (requires additional purchase of parade entry).

  • Opportunity to specify general placement preference in the Las Vegas PRIDE Festival (requires additional purchase of festival booth).

  • Premium reserved table at Las Vegas PRIDE BINGO events (by request).

$8,000+

  • Presenting rights for the Las Vegas PRIDE Festival PRIDE Pets Area. (Available to first Green Level sponsor only. Subsequent sponsors will be offered additional available options.)

Annual Advertising Partnerships

By bundling advertising options, your business can reach the local LGBT+ community on an ongoing basis and access a variety of digital and print media, in-person events, and the Las Vegas PRIDE Parade and Festival. The following advertising packages are not tax-deductible.

Advertising Package – $4,000 ($4,600 Value)

  • PRIDE FESTIVAL – One 10’ x 10’ booth at the Las Vegas PRIDE Festival (includes canopy, one table and two chairs). ($800 value)

  • PRIDE PARADE – One premium Las Vegas PRIDE Parade entry. ($200 value)

  • LAS VEGAS PRIDE MAGAZINE – One full-page advertisement in six future editions of Las Vegas PRIDE Magazine. ($3,600 value)

  • ADDITIONAL BENEFITS – Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.

Advertising Package – $2,000 ($2,200 Value)

  • PRIDE FESTIVAL – One 10’ x 10’ booth at the Las Vegas PRIDE Festival (includes canopy, one table and two chairs). ($800 value)

  • PRIDE PARADE – One premium Las Vegas PRIDE Parade entry. ($200 value)

  • LAS VEGAS PRIDE MAGAZINE – One full-page advertisement in two future editions of Las Vegas PRIDE Magazine. ($1,200 value)

  • ADDITIONAL BENEFITS – Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.

Media Partnerships

Media sponsor levels are based on the value of media coverage offered to Southern Nevada Association of PRIDE, Inc. Ad trades and customized packages are also available. Please Note: Only sponsor commitments made and paid in full by Sept. 1, 2022, carry guaranteed inclusion in applicable regional marketing. 

$50,000

  • Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.

  • Publication placement and promotion. (Sponsor/Publisher is responsible for providing digital access for inclusion on the LasVegasPRIDE.org website and physical copies for distribution at the Las Vegas PRIDE Festival.)

$35,000

  • Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.

  • Publication placement and promotion. (Sponsor/Publisher is responsible for providing digital access for inclusion on the LasVegasPRIDE.org website and physical copies for distribution at the Las Vegas PRIDE Festival.)

$20,000

  • Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.

  • Publication placement and promotion. (Sponsor/Publisher is responsible for providing digital access for inclusion on the LasVegasPRIDE.org website and physical copies for distribution at the Las Vegas PRIDE Festival.)

$10,000

  • Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.

  • Publication placement and promotion. (Sponsor/Publisher is responsible for providing digital access for inclusion on the LasVegasPRIDE.org website and physical copies for distribution at the Las Vegas PRIDE Festival.)

$5,000

  • Logo placement reflective of advertising partner level within Las Vegas PRIDE magazine, programs, and website.