LGBT People are living in the U.S. – 88% of those are employed. (Gallup 2018)
Estimated spending power of LGBT consumer segment globallly. (Out in the World Report, 2016)
LGBT adults are early adopters who spend twice as much for brand names, new appliances, and gadgets. (Neilson, 2015)
LGBT adults and their families would switch to brands that are known to be LGBT-friendly. (CMI, 2018)
Have made a conscious decision to make a purchase due to a company’s LGBTQ inclusive outreach, employment practices, or LGBTQ-supportive political stance. (Annual LGBTQ Community Survey 2020)
Gays and Lesbians who would prefer to buy from companies that specifically market to the LGBT community.
On an average day, more than 4,000 people visit the LasVegasPride.org website.
More than 27,000 people actively follow Las Vegas PRIDE on Facebook.